Their company slogan is “Our Mission is You”—and as the Official Insurance Partner of the Bell Helicopter Armed Forces Bowl for the next three years, you’ll soon be seeing the Armed Forces Insurance (AFI) slogan all over.

This exclusive bowl partnership includes three important roles for AFI: the co-presenting partner of the Team Kickoff Luncheon, the title partner of the Armed Forces Adventure Area, and the presenting partner of the annual Great American Patriot Award. In addition, the AFI logo will appear on the playing field’s 25 yard line of this year’s game and AFI will also participate in spots within ESPN’s television and radio broadcasts.

“The Bell Helicopter Armed Forces Bowl honors our military personnel, who work tirelessly to make the United States a better and safer place for its citizens,” said Col. Tom Dials, president and chairman, AFI. “With this partnership, we give something back to our members in a way that recognizes them for their outstanding service to our country.”

Leavenworth, Kansas based AFI was founded in 1887 by military leaders with a single mission: to protect the people who protect our nation. The company provides uncompromising service and affordable rates on home, property and auto insurance to members of all branches of the United States military, Department of Defense employees, and their families. AFI service representatives understand that their customers have unique circumstances and insurance needs, enabling the company to offer a level of personalized service that’s unequaled in the industry. www.afi.org


America Supports You and the Bell Helicopter Armed Forces Bowl continue to lead the way in supporting our men and women in uniform, but for those not familiar with America Supports You and wish to support our country’s heroes, please visit www.AmericaSupportsYou.mil.

  • America Supports You is a Department of Defense program that provides opportunities for citizens to show their support for the US Armed Forces. The program was launched in 2004 in an effort to highlight citizen support for our military men and women and communicate that support to the members of our Armed Forces at home and abroad.
  • America Supports You connects individuals, organizations and companies to hundreds of homefront groups offering a variety of support to the military community.
  • The program also connects military service members and their families to homefront groups that provide assistance.
  • The America Supports You website, www.AmericaSupportsYou.mil, provides a one-stop location for citizens and service members to connect with hundreds organizations eager to help.
  • America Supports You homefront groups show support in many ways including writing letters and e-mails, sending care packages, offering scholarships and helping the wounded when they return home. Dozens of corporations, recognized on the website, are also America Supports You supporters.